Online Sales Technologies Seminar.

On Tuesday, October 16, 2018, a training program on online sales technologies and the ecosystem will be held at the Sunprime C Lounge Hotel from 13:30 to 17:00. The program will cover topics such as the transition from tour operators to online travel agencies, dynamic pricing, channel management technology, and the impact of customer reviews. Participants will learn about how hotels should navigate this complex digital environment.

Genel Tanıtım Sektörel

Understanding Online Sales Technologies and Ecosystems to Avoid Falling Behind in This Era and to Achieve Freedom in Sales.

On Tuesday, October 16, 2018, from 2:00 PM to 5:00 PM, at Sunprime C Lounge

Date: Tuesday, October 16, 2018

Time: 13:30-14:00 Registration

Location: Sunprime C Lounge Hotel

TRAINING PROGRAM

13:30–14:00

14:00–15:15

15:15 - 15:45

15:45–17:00

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For free registration and information: https://bit.ly/2pwLwuy

TRAINING CONTENT

  • From Tour Operators to Online Travel Agencies: The Revolution in the Travel Industry
  • Understanding the Concepts and Business Models of Tour Operators, Holiday Packages, B2B, B2C, Metasearch, GDS, and Booking Engines.
  • The Concept of "Displacement Analysis" in the Hotel Industry.
  • Direct Booking of Holiday Packages, etc.: Advantages and Disadvantages.
  • The Impact of Changes in People's Habits on the Sales of Holiday Packages and Direct Bookings.
  • What is a Real-Time Dynamic Pricing and Availability Infrastructure, whether you are a Tour Operator or an OTA?
  • What is Revenue Management? Should Hotels or Agencies be responsible for it?
  • The Big Battle of Online Travel Agencies.
  • Changes in the Rules of the Game as Metasearch Engines Begin to Offer Equal Opportunities to All Players in the Travel Industry.
  • The Contribution of Customer Reviews to the Revolution in the Travel Industry and Their Incredible Impact on Sales.
  • Understanding Channel Management Technology.
  • Understanding the Philosophy and Importance of Direct Booking.
  • A Few Random Thoughts on the Position of Hotels in All This Chaos and How They Should Act.